by Karen | Jan 30, 2014 | Blog
Often times, we don’t know where to begin. Start with understanding your customers. Contextual Inquiry is the first step of Contextual Design, it’s here where we understand the customer’s behaviors and the issues they face by speaking directly with...
by Karen | Nov 2, 2013 | Blog
Nothing is better than helping our clients be successful; it’s the proverbial icing on the cake when they receive industry recognition. So we’re pleased that TyMetrix is featured in an episode of “Innovations” with Ed Begley, Jr. on Fox Business Television....
by Karen | Nov 1, 2013 | Blog
We will be releasing a series of clips that explore how to understand your customers in order to create the right product and guarantee success. In this particular clip Karen explains what you have to understand to begin the process. Find out what you can do to...
by Shelley | Sep 10, 2013 | Blog
InContext recently had the pleasure of working with a team at Wolters Kluwer CCH Canadian. They’re responsible for redesigning CCH’s delivery of the Canadian Income Tax Act (ITA) – which is no small act (pun intended). The ITA is big in both size and importance, and...
by Larry | Apr 11, 2013 | Blog
I have a confession for you all: I’m an affinity junkie. I mean, I LOVE building the affinity. It’s almost pure induction, one of the pillars of Design Thinking. It’s physical and tangible and can be a little bit manic at times, perfect for a hyperkinetic person like...
