by Hugh | Apr 9, 2010 | services
Unlike many design companies, we want you to learn how to do what we do. However you engage us, our goal is to teach you how to use Contextual Design and adapt it to your business for creating ongoing value. Your team will leave our project with practical, usable...
by Hugh | Apr 9, 2010 | services
How we work with you We bring a practical, no-nonsense culture and approach to our work with you. We invented Contextual Design, and with almost two decades of partnering with a variety of clients, we know exactly how to run our projects on time and on budget no...
by Hugh | Apr 9, 2010 | services
With Contextual Design, we provide innovation from a deep understanding of your customers and a proven process for transforming that knowledge into insightful, user-tested solutions. Where does innovation come from? People say innovation is about creating something...
by Hugh | Apr 9, 2010 | services
With Contextual Inquiry, we help you collect data about what your customers really do, think and value in a way that eliminates the problems with traditional “voice of the customer” activities. Our data is collected in context, in the real world where people live,...
by Hugh | Apr 9, 2010 | value
“How should you interview your customers?” You know the importance of understanding the needs of your users or customers. But what’s the right way to discover those needs? Here, take a quick quiz. When is this the best place to conduct a user...
by Hugh | Apr 9, 2010 | value
User-centered design gives any sort of development process a powerful boost. But integrating a new approach to design is bound to disrupt established procedures and relationships. Project members have to learn new skills and ways of doing things. Much of the look and...
by Hugh | Apr 9, 2010 | value
Sometimes innovation feels like magic when you haven’t found the recipe for delivering innovative solutions reliably. Is dependable innovation possible ? We think the answer is yes. Innovation comes from a deep understanding of your customers or users and a...
by Hugh | Apr 8, 2010 | design domain
What is Agile? Agile methods are a relatively new approach to producing software. In contrast to traditional approaches that emphasize requirements analysis, design, and implementation as distinct phases, Agile methods seek to minimize up-front planning in favor of...
by Hugh | Apr 8, 2010 | design domain
Conservation is a good idea, but mainstream people don’t consciously conserve—they consume at home and work, without even thinking about it, in pursuit of comfort and convenience in their lives, focused on their life tasks. Design for conservation should keep these...
by Kelley | Apr 7, 2010 | Blog
We’re looking forward to attending the CHI 2010 conference next week and have a variety of exciting things planned. First, we’ll be leading a SIG, “Understanding Cool,” on Monday, April 12th, from 2:30-4:00. In this session, we’ll be...