by Hugh | Mar 3, 2011 | calendar entry
Agile methods, Scrum in particular, are now widely used in the development community. UX professionals who work with Agile teams find that Agile approaches create roadblocks to their participation. Minimal up-front planning means there’s no time for user research or...
by Kelley | Feb 28, 2011 | calendar entry
In designing next generation vehicle solutions, General Motors is making increasing use of direct user research, going into the field and spending time driving with customers while they live their lives. Learn how GM’s adoption of user centered design has resulted in...
by Derek Hoiem | Feb 22, 2011 | Blog
The cost of missed or incorrect requirements has been well-documented within the software industry. A number of studies have shown nearly exponential cost-to-fix growth as projects move from requirements to design, code, and test. So it’s no wonder industry is always...
by Kelley | Feb 16, 2011 | Blog
“Innovation doesn’t come from watching people!” I frequently hear that argument. Of course, I don’t believe it for a second. I’ve had this discussion with my friends and colleagues, sharing with them my own personal experiences over the years. So it was...
by Hugh | Oct 4, 2010 | Blog
I’ve been telling people for years that thinking is hard work. At the end of a day building an affinity when everyone’s brain is completely fried even though all they’ve done for the day is stick Post-its on the wall—“See, thinking is hard work!” I say with a chipper...
