FORTUNE has published an interview with Karen about our work with General Motors, Creating an iPad experience -- on four wheels. FORTUNE discusses how GM turned to InContext Design to help create its new flagship in-vehicle computer system. To read the article click here.
One of our client team members describes how using Contextual Inquiry helped his team design the ground breaking CUE (Cadillac User Experience) system. In the June edition of American Way Magazine, Cody Hansen, Interaction Designer at GM, narrates the story of how 2,500 post-it notes changed forever car design. He goes into detail about the
Is this you? "Why can't we ship a really transformative product” “How do I get my team to be more innovative” “My executives expect our products to become more Cool” By attending this workshop, you’ll learn: How Cool products tap into our experience of joy and delight How the Cool Concepts change the way you think about
A recent discussion by Bruce Nussbaum (BusinessWeek) suggests the need for identifying the creative capability of individuals and organizations. This concept got me thinking about creativity and how or even IF we could or should measure such a thing. I think the motivation behind the concept of creative intelligence is to foster the generation of
We're looking forward to attending the CHI 2010 conference next week and have a variety of exciting things planned. First, we'll be leading a SIG, "Understanding Cool," on Monday, April 12th, from 2:30-4:00. In this session, we'll be discussing the challenges of designing "cool" products and services. We'll lead discussions with participants to come up